10 hair trends to watch out for this year, captured in the looks of celebrities on social media.

1. Between chocolate and coffee, mocha mousse

Pantone's color of the year, 'Mocha Mousse', has become a mega trend in the beauty and fashion industries. Mocha Mousse is especially good to use as a hair color, and its calm and warm mood makes the complexion look much more gentle. Not only that. It goes well with any hairstyle, including long straight hair, elegant waves, and hip short cuts. If you plan to try Mocha Mousse hair at home, choose a product that is one shade lighter than your desired color. This is because it often ends up being dyed relatively darker than professional hair. When applying the dye, spread it from the back to the front, and be careful not to exceed the time specified in the instructions. At this time, if you use a cotton swab to lightly touch your eyebrows, you can become a more perfect 'human Mocha Mousse'. After dyeing, it is wise to change your shampoo and conditioner to products that care for damaged hair and help the color last longer.

1. Doctor For Hair Polligen Silk Shampoo

Shampoo for scalp and hair damaged by frequent perms and dyeing. It cares for weakened scalps to make them healthy and refreshing, and makes damaged hair much softer. 500ml 29,000 won.

2. Dr. Belmer Derma Repair Shampoo

A mildly acidic shampoo that does not irritate the scalp and hair. Contains ingredients such as matecassoside and vinegar to keep the scalp and hair healthy. 500ml, 21,000 won.

2. Shiny Glazed Hair

The texture that shines like glass beads and is smooth like a glazed donut has taken over not only the skin and lips but also the hair. 'Glazed hair', which adds a dot to the old money look, is a different look from wet hair that boldly applies styling products. It means a smooth and glossy look as if each hair strand has been plumped with moisture. To complete the shiny hair, comb the hair thoroughly before shampooing and massage the scalp to promote blood circulation in the scalp and hair. Apply hair oil in layers every day after shampooing. The standard way is to pour hair oil on the palm of your hand, warm it slightly with body temperature, apply it to the ends of the hair, and then use the extra to lightly touch the hair overall. If your hair is dry or damaged, blend argan oil into a hair mask or pack, spread it all over the hair, put on a shower cap, cover with a hot steam towel, and leave it for about 5 minutes. You can create glazed hair that looks like it has been coated by filling the hair cuticles with nutrients.

1. Moroccan Oil Pure Argan Oil

A multi-oil containing 100% argan oil rich in vitamin E and antioxidants that provides moisture to dry hair and skin. 50ml, 56,000 won.

3. Bang Bang Bang! Birkin Bang

How to make a big image change with the least amount of effort? It's right there in the bangs. There are various bang styles, from full bangs to soft full bangs and see-through full bangs, but this year, you should pay attention to 'birkin bangs'. Inspired by the hair of Jane Birkin, the epitome of French chic and an eternal classic icon, it refers to natural full bangs with natural layers rather than neatly cut straight bangs. It is usually cut to the length between the eyebrows and the eyelids, and is cut so as not to cover the eyes as much as possible. The point here is to naturally cut the bangs so that the forehead is slightly visible between the bangs, not to completely cover the forehead! Birkin bangs go well with most faces, but they especially soften long face shapes, so if you have a long face, try Birkin bangs this spring.

1. Aesop Violet Leaf Hair Balm

Apply a small amount to wet hair after shampooing to naturally fix the hair. 60ml, 45,000 won.

2. So Natural Bang Hair Setting Fixer

A fixer specifically for bangs that removes oil and odor to keep bangs fluffy and voluminous for a long time. 50ml, 12,000 won.

4. Romantic Layered Cut

If you were to pick the most popular hairstyle right now, it would definitely be the 'layered cut' of medium length hair. This hairstyle, chosen by Karina Espa and actress Han Ji-min, is characterized by its trendy status that elevates even an ambiguous length. Depending on the design, it can make the face look smaller and even people with thin hair can have their hair look more voluminous. If your face is asymmetrical and has a large outline, try a layered cut and then add a C curl or S perm to the entire hair. The hair will gently wrap around your face, creating a slimmer outline. If you feel burdened by too many layers, try adding a few layers only to the ends of your hair. You will complete an elegant and sophisticated layered cut. However, remember that the charm of all layered cuts is determined by the root volume near the parting. It is recommended to use a root perm or a styling product that adds volume to enhance the root volume.

1. Oribe Volumista Mist for Volume

A lightweight mist that plumps hair and adds natural volume. 175ml 69,000 won.

2. Anove Volume Up Fixer

A fixer that naturally fixes hair without hardening or clumping. 200ml, 16,000 won.

5. Soft and fluffy blowout

The 'blowout' hair with its large, round curls is back. In the days of plenty, the blowout hair, a symbol of luxury that was well-managed from head to toe, was quite attractive with its silky, flowing hair and bouncy, round curls centered around the ends of the hair. The 2025 blowout hair has both elegance and naturalness. Both the natural blowout, which features curls created with a hair dryer to create volume from the crown, and the classic blowout, which emphasizes smooth hair texture, are noticeable. When creating a blowout style at home, you should blow dry your hair with your head down after shampooing to emphasize the volume near the roots of your hair. It is also a good idea to dry it while changing the parting. After that, use a hair styling device that can create curls and roll the ends of your hair inward to create the unique atmosphere of the blowout.

1. Shark Beauty Shark Flexstyle Air Styler

You can also create a variety of hairstyles, including straight, voluminous, and curled, using the HD434 styling tool. 449,000 won.

2. Dyson Jasper Plum Gift Edition Airwrap id™ Multi Styler & Dryer

This is Dyson's first app-connected hair device with wireless Bluetooth technology, allowing you to set an optimized curl routine using the app. 699,000 won.

6. If you are a hipster in this area, get a mixed cut.

If you want to pursue neutrality and mystery, the 'mixie cut' is one of the good choices. The mixie cut, a combination of the words mullet and pixie, is a new hairstyle that combines the rich and delicate texture of mullet hair with the short length of a pixie cut, completing a free and cool mood. In the case of a mixie cut, even if it is only 1cm, the image can vary greatly depending on the length and hair layers, so you should consult with a professional before designing your hairstyle. Also, since it is a light style with many layers, apply hair essence or cream to your palm and lightly apply it to the ends of your hair to prevent split ends. At this time, if you twist it slightly with your fingers, you can express a bouncy and lovely mixie cut. Another way is to use hair pins of various shapes. If you put several hair pins here and there on your hair or give a point to your bangs, you can transform into a more kitschy image.

1. Elastin Magic Control Moisture Balancing Hair Cream

Hair cream for dull hair and volume and curls that disappear quickly. 150ml 17,900 won.

2. Silk Therapy Frizz Control Hair Cream

Silk protein and amino acid ingredients strengthen the hair's ability to retain moisture and maintain hair curl and volume. 150ml 24,000 won.

7. Princess Moment

How about transforming into a lovely 'princess' hair on a special event day? Recently, you can see various princess looks on celebrities' SNS. Half-up hair with thick waves is a trick that can quickly transform even a bear paw into a princess look! If you want a more perfect princess mood, choose a braid style. You can create an updo by braiding your hair thickly to one side and letting it hang long, or by braiding it thinly and using it as an accessory. It is also good to use a hair pin with a gold or pearl point at this time. Of course, if you are a true princess, even the surrounding air should be beautiful. Lightly spray perfumed oil on a brush and brush it or warm it with your palm and touch it from the middle of your hair to the ends. With every step you take, a subtle fragrance will spread elegantly, completing a true princess moment.

1. Hermes Un Jardin A Siteur Hair & Body Dry Oil

A dry oil with a subtle, sensual scent of olive trees, pistachios, and grass. 50ml, 78,000 won.

2. Edition de Parfum Frederic Malle Body and Hair Oil

Contains argan oil and abricot kernel oil to provide rich moisture to the body and hair. 200ml 278,000 won.

8. Natural balayage touch

If you are burdened by bright hair, try adding a touch of 'balayage' this year. Balayage refers to a technique of partially dyeing hair as if applying paint. You can highlight hair here and there, maintain the original color at the roots, and create a gradation that makes the hair lighter as it goes down, and you can also blend similar colors without a clear color distinction. Recently, the 4050 generation has been using the balayage touch as a way to naturally reveal gray hair instead of hiding it. This is because it is the most sophisticated way to express gray hair stylishly. This year, try dyeing your hair tone-on-tone using the seasonal trend of mocha mousse and beige. It goes well with any look and creates a warm mood. Black and ash blonde colors are also considered to be highly satisfactory color combinations. After dyeing, it is recommended to use a hair mask that cares for the scalp barrier once or twice a week and deeply nourishes the hair to restore damaged hair.

1. Aveda Scalp Solutions Hydrating Hair and Scalp Mask

It improves the scalp's damaged moisture barrier and creates smooth, shiny hair. 150ml, 68,000 won.

2. Drunk Elephant Silkamino™ Mega-Moisturizing Mask

A deep conditioning treatment that does not contain sulfates, chemical surfactants, or silicones to keep damaged and colored hair healthy. 210ml, 41,000 won.

9. Bold color point

If you are planning to try a bold hair color before it is too late, refer to the color chart below. Blonde, which is considered the personal color of actress Park Bo-young and Rosé, who are synonymous with a clear and pure image, pink, which is consistently popular among idols, and Jennie's intense red hair stand out. However, to achieve such bright and vivid hair, normal hair usually needs to be bleached 3-4 times, and light-colored hair needs to be bleached 2-3 times. This is why it is most important to take care of your hair and scalp before and after dyeing. When shampooing, always use lukewarm water. Hot water accelerates hair damage. When drying, apply a product that blocks heat and protects your hair first to minimize hair damage. Also, bleached hair is more quickly damaged and discolored by UV rays, so thoroughly use hair products with UV protection every day.

1. Philipbee Termal Protection Spray

A spray that protects hair from damage caused by UV rays and heat and cares for moist and shiny hair. 125ml, 68,000 won.

2. Hair Ritual by Sisley The Cream 230

Effectively protects hair from heat of up to 230℃, the maximum temperature of hair styling devices. 150ml 130,000 won.

10. Edge Bob Cut

The 'bob cut' that falls neatly to the chin area is still valid this year. Actress Song Hye-kyo's neutral short hair is a hot topic every day, while Lily Collins' soft short hair is enough to bring about 'short hair fever' once again. In fact, the short bob cut is considered a hairstyle that has very different results depending on the face shape. This is because it is a 'straight bob' that does not have many layers, so the face shape is completely revealed. Therefore, it goes well with egg-shaped or heart-shaped faces rather than those with prominent cheekbones or round faces. However, don't worry if your face is angular and large. After cutting your hair to match your jawline, use a hair styling device or perm to create natural C-curls that gently wrap your face, and your face will look much smaller. If your hair is weak and especially thin, it is good to consistently use a scalp ampoule or serum to keep your scalp and hair healthy after cutting. You can express a luxurious bob cut with more flowing and voluminous hair.

1. Dr. Groot Aqua Total Care Ampoule Treatment

All-in-one treatment containing functional ingredients for alleviating hair loss symptoms that have been reported to the Ministry of Food and Drug Safety. 180ml, 25,000 won.

2. Augustine Baader the Scalp

Treatment Maintains a healthy pH balance of the scalp and strengthens hair roots. 30ml, 135,000 won.

Credit Info
planning Reporter Kang Hyun-sook
Photo courtesy Dyson Dr. Groot Dr. Belmer Dr. For Hair Drunk Elephant Moroccan Oil Balmain Hair Shark Beauty Silk Therapy So Natural Aveda Augustine Bader Anove Edition de Parfum Frederic Malle Hermes Elastine Oribe Aesop Philip B Hair Ritual by Sisley Photo source Instagram
offer Women's Dong-A